Lean into lilac: How to wear this season’s on trend pastel shade

Lean into lilac: How to wear this season’s on trend pastel shade

Lilac is a shade that’s been growing in popularity over the last few years, but this season saw catwalks awash with the pretty pastel shade.

Maybe it’s because ‘Digital Lavender’ has officially been named by trend forecasting website WSGN as 2023’s colour of the year that this shade has become so popular with designers and fashion lovers alike. Yes, shades like olive green and scarlet may have also had some prominence down the runway, but shades of lilac and lavender are everywhere to be seen at the moment.

Unlike a dark purple, which can make you look like a Prince reject, lilac is an easy shade to wear monotone or mix with other shades (note: the other big colour olive green is the perfect partner).

It’s also the perfect hue for spring and summer, and if you’re normally find in neutral shades, a soft lilac hue is an easy way to pop your colour cherry!

Eight ways to wear lilac this spring

Carry a lilac bag

If you really can’t be persuaded to wear pastel-coloured clothes, a lilac hued bag is a great way to carry the trend. It adds a nice pop of colour to spring neutrals such as cream and white and works for both day and night.

Jimmy Choo lilac bag

 Wisteria Bag, £650, Jimmy Choo

 JW Pei lilac vegan bag

Gabby Bag, £89, JW Pei

Dress it up!

The perfect shade for summer weddings or festivals, a lilac dress can be take you from many events. Go for a slightly brighter hue for darker skin tones. And if all over lilac is too much for you, try a pattern, such as floral or gingham.

 Omnes lilac slip dress

Midi Dress, £55, Omnes

 Nobody's child gingham lilac dress

Smock Dress, £69, Nobody’s Child

A top choice

Whether you choose a pretty lilac t-shirt or something a little dressier, this shade goes so well with denim. For a more modern look, team with clashing colours, such as pink or olive green on your bottom half.

Komodo lilac t-shirt

 Komodo Surf Tee, £40, Wolf & Badger

 Gap linen lilac shirt

Linen Boyfriend Shirt, £45, Gap

Step on it

For the really colour shy among you, the perfect choice is a pair of lilac shoes. Whether your chose pretty pastel heels or a more casual style for summer, they’ll inject a touch of happy colour into your outfit, without being too overbearing.

 Lilac birkenstock sandals

Birkenstock Sandals, £75, ASOS


 Lilac Superga Vegan trainers

Classic Trainer, £65, Superga



>> Related blog: Go large or go home with the big bag trend of 2023

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